Logic-based network AI
Literal Labs develops energy-efficient AI based on the Tsetlin machine.
Strategy
Commplicated was brought in to rebrand the company and set it apart from competitors in a very crowded AI field and create a narrative around the technology. We were also tasked with helping them raise awareness ahead of their preseed raise.
Execution
Commplicated identified the strength of the company as being the high quality of the founders and leaders - world leading AI scientists and executives - and built the narrative and brand story from there. Commplicated put a comms strategy into place that positioned the company as thought leaders and doing something new in the space.
Results
Literal Labs has been featured in Bloomberg, Fortune, Forbes, Evening Standard, The Times, EE Times, Business Insider and more. Commplicated is continuing to support them on their fundraising and growth journey.
- Client
- Literal Labs
- Country
- United Kingdom
- Area of business
- AI & machine learning
- Services
- Strategic messaging and positioningBrand strategy and buildingMedia relations
Media
"Commplicated was a huge part of our early success. They helped us refine our messaging to target the right deeptech audiences, rebranded us and tied it all in with our story and tech, and elevated our profile in international media. They have ticked every box we could want in a communications partner."
